White papers for Internedservices
KPN Internetservices wanted a comprehensive white paper in which they could explain the steps of a cloud transition in detail. What started as a story about 7 defined steps became an eBook of 25 pages, complete with clear goals, case studies and examples. The result: many downloads and 49 leads in 1 week. Next there will be a number of white papers on Content Delivery Networks, Cybercrime, Hybrid Networks and the Hosted Desktop.